Why PPC is the Best Option for Small Businesses
When it comes to small businesses, most don’t have as much financial leeway as larger corporations and chains. That means that they are forced to do the best they can with what they have. That being said, there are platforms out there looking out for…
The Benefits of Hiring an SEM Company for Your Startup Business
Hiring an SEM company will benefit you in achieving your SEM goals. If you feel like your business needs a little extra help in getting your brand message, products, and services across to new potential consumers, then read on to learn more about how an…
LinkedIn’s Most Recommended SEO/SEM Specialist: Maqsood Rahman
Now, this is a cause for celebration. Target Points is proud to announce that it’s very own digital marketing specialist, Maqsood Rahman has been voted as both one of the best SEO and SEM consultants in New York City of the year 2016 by LinkedIn….
How Pay-Per-Click (PPC) Affects Local Businesses
Let’s say you’re a local startup business, but don’t get me wrong, any business can benefit from this advice. Who wants to gain more popularity within your local area, or amongst those living in towns bordering your area, how to go by it? How are…
The Startup Company Guide to PPC Advertising
Pay-per-click advertising (PPC for short) is one of the most utilized digital marketing tactics by startup and local businesses. PPC advertising enables you to post ads for your business on popular search engines like Google. Thanks to its budget management system, you only have to…
Congrats Mr. Ronald Nazaire on Becoming Google Certified!
It’s not every day that a member of our team reaches a milestone, so when they do it’s always cause for celebration. Target Points would like to acknowledge and congratulate one of our SEM specialist, Mr. J Ronald Nazaire on becoming a Google certified specialist….
Trust Me, I’m a Specialist: The Benefits of Being Google Certified
In the time since its conception, Google has infiltrated every facet of the digital industry. From media and entertainment (YouTube) to marketing and promotion (AdWords), Google has proved that it is much more than just another search engine. In the right hands, this powerful tool…
The Cost of Clicking: Five Pay-Per-Click Tips for Small Businesses
Thanks to the power of Google AdWords, practically any small business can advertise on the popular search engine. Despite its simplistic nature, there’s more to pulling off a successful campaign than just creating an Ad and setting a budget. Without the proper guidance, you’ll find…
What is an invalid click in a Google AdWords campaign?
When it comes to advertising, I bet Google isn’t the first thing that comes to mind. Despite this, Google AdWords is a very efficient marketing tool. It allows small to medium sized businesses with smaller budgets to advertise their company’s products and services on search…
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