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Target Points Inc

Digital Marketing

Using Latent Semantic Indexing (LSI) to Create an SEO Advantage

Today, latent semantic indexing has become part of the process that search engines use to organize and classify content. LSI uses mathematical techniques to find relationships between words and concepts. Semantically related content is further processed and indexed along with directly related content. It improves the searching experience by deciding if certain words are related, giving us better search results. By incorporating LSI keywords into your content, your SEO naturally improves, organically improving your search engine ranking.