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Target Points Inc

Digital Marketing

The Social Media Planning Cycle

Also known as an SMM plan, a social media marketing plan contains the details of what you hope to accomplish on social media. It includes the actions an organization must take to achieve realistic goals. These actions are in a constant state of movement and are part of the social media planning cycle. The social media planning cycle is a 9-step process to develop your SMM plan by following a continually evolving process.